**China’s Gen Z is trying to leisure shop its way out of jobless blues**
**With youth unemployment in China reaching nearly 20%, young people are turning to retail therapy to cope with the economic downturn.**
**Key Points:**
* Youth unemployment in China has surged to nearly 20% due to the economic downturn.
* Gen Z shoppers are seeking solace in leisure shopping as a way to escape their worries.
* Despite economic challenges, brands are still investing in the Chinese youth market.
**Body:**
The economic downturn in China has hit young people particularly hard, with youth unemployment reaching nearly 20%. In response, Gen Z shoppers are turning to retail therapy as a way to cope with their economic anxieties.
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